Tillery Labradoodles
Sixteen pages drawn up for a Labradoodle program: testimonials from placed puppies lead, and each planned litter carries its own sign-up.
- Location
- Mount Gilead, NC
- Sheet
- W-01
Project Indian Land, SC 29707 Sheet A0 Status Open for quotes
Web design & SEO in Indian Land, SC, drawn up to fit your business.
Indian Land has no downtown to wander. People meet its businesses on a phone, usually mid-errand on 521. We design and hand-code websites, run local search work and tune Google profiles for the companies that want to be found there.
Existing conditions: the corridor
Scale: none. Photo, not a rendering.
- US 521, the Charlotte Highway, four lanes and a grass median
- Orange road-work diamonds, a common sight on the corridor
- A fuel stop set back from the highway
- New retail frontage along 521
- A signalized crossing up the road
Scope of work
Four sheets in the set. Start with any one.
Each service stands on its own, and they fit together when you add the next. The same person handles all four, so nothing gets lost between departments. There aren't any departments.
Web design
A site drawn up from a blank file for your business alone, with a page for each service and a call button that stays within thumb's reach.
Open sheet A1Local SEO
Steady monthly search work so people searching from Indian Land, and the neighbors on both sides of the state line, land on you first.
Open sheet A2Google profile
A step-by-step playbook for your Business Profile. We go through it with you, and your listing stays in your hands.
Open sheet A3Site care
Hosting, security certificates, uptime watch and the small text or photo changes, all covered by one monthly plan.
Open sheet A4Site plan
A community built along two highways.
Most towns grow out from a main street. Indian Land grew along a highway. The shops, offices and restaurants sit on US 521 and SC 160, and new neighborhoods fill the land between them. Head north on 521 and it turns into Johnston Road in North Carolina, reaching I-485 within four miles. That means Charlotte companies are competing for the same searches as you.
So a customer here isn't strolling past your window. They're searching, comparing and calling from a car or a kitchen. That's the local search problem we work on, and it's why every page we build puts the phone number first.
Switch layers on and off to see the roads, the overlay district and the neighbors.
Layers
General notes
What we took into account before drawing anything.
Every item comes from a public source. The full list, with links, is kept on file.
The 2014 overlay regulates the sign out front and how far your building sits from the road. Nobody regulates your website, so you set the standard there. We help you set a high one. See what goes into a build.
- Indian Land is an unincorporated community, not a town. It fills the northernmost part of Lancaster County, the stretch locals call the Panhandle.
- There is no downtown. Commerce lines US 521 and SC 160 instead, with retail, offices and restaurants along the Charlotte Highway.
- The community still has its own ZIP code, 29707, and it sits inside the Charlotte metro area.
- On March 27, 2018 residents voted on incorporating. 83% said no, on a 42% turnout.
- A Highway Corridor Overlay District, adopted June 9, 2014, sets rules for materials, setbacks, signs, sidewalks and landscaping on new building along 521 and 160.
- Lancaster County went from 96,011 people in 2020 to 108,215 in 2023, a 12.7% jump that led the Charlotte region.
- After the 2020 census, redistricting gave the Indian Land area a third seat on Lancaster County Council.
- New schools keep opening: Van Wyck Elementary in 2018 and a new Indian Land High School in August 2021.
Phasing
From first call to launch, in four phases.
The phases overlap on purpose. You see the plan before the build starts, and the build before it goes live.
- P1
Survey
A phone call about your services and customers. Roger studies your current site, your Google listing and who shows up ahead of you.
- P2
Schematic
A written page list and a rough layout of the home page, so you can see the plan before anyone writes code.
- P3
Build
Copy, design and code, done by hand. You get a working draft on a private link and mark it up.
- P4
Punch list
Your edits, form tests on the live server, search setup, then launch day.
As-built
Finished work, labeled where it really is.
We don't have an Indian Land client to show yet, and we won't invent one. Each sheet names the place the client actually works.
DefenseCompliance.ai
Readable guidance on CMMC, the Pentagon's cybersecurity standard for suppliers, plus self-scoring checklists any contractor can use at no cost.
- Location
- Nationwide
- Sheet
- W-02
Trey Hamrick, Realtor
A monthly search program for a Lake Norman agent, mapped to the shoreline communities his buyers search by name.
- Location
- Lake Norman, NC
- Sheet
- W-03
Markups
Comments from people Roger has worked with.
Copied word for word from Google.
Client comment
Roger was very helpful and knowledgeable about website design.
Client comment
Roger is a first class businessman. He consistently delivers value to me and my business. His knowledge is deep and wide which is quite rare in today's world. He is obsessed with delivering value to his clients. I would recommend him to anyone I know.
Client comment
Very detail oriented. Walked me through every step of the process. We have improved tremendously since we began. Money well spent. We are seeing the return immediately
RFIs
Requests for information, answered.
RFI 01Is your office in Indian Land?
ResponseNo. The studio is in Mooresville, NC, about 50 miles up I-77 and I-485, roughly an hour by car. We'd rather tell you that than rent a mailbox on 521. Most projects run start to finish by phone, email and screen share, and Roger will make the drive when sitting down together actually helps.
RFI 02Who owns the site once it's live?
ResponseYou do. The domain, the text, the photos and the code all belong to your business. We host it because that keeps it quick and looked after, not because you're locked in.
RFI 03Is it built on a template or WordPress?
ResponseNeither. Each page is written by hand in plain HTML and CSS. There's no theme to outgrow and no admin screen for bots to probe, and it loads fast on a phone parked in a 521 turn lane.
RFI 04What does a website cost?
ResponseIt depends on page count, features, how much writing we do and your deadline. You get a fixed number in writing before any work starts. The pricing sheet shows how that quote gets built.
Issued for quote
Send the plans over.
A line about your trade and your territory is plenty. Roger pulls up your existing web presence, marks it up like a plan review, and answers with candid notes and a firm figure.